The funny video ad campaign against alcohol

by Annalisa Lista - 2015.06.26
The funny video ad campaign against alcohol
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A relaxed big-bellied young man is sunbathing on his little boat, while listening music aloud. And a couple, that is sipping their drink on their little yacht in front of their children, laughs at him. The fact is, at moment of docking, the two parents, dazed by alcohol, begin to feel bad and do not manage to reach the dock easily. While the odd man, sober, performs perfectly and with astonishing agility. While dancing. These are the scenes that animate the popular video ad campaign against the danger of alcohol, created by the Norwegian association AV-OG-TIL. Accompanied by the slogan: “Docking is an art form best practiced sober”.

Published in Alcoholism.
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